Branding

What is branding and why is it so important? In a nutshell, branding is the look and feel of your business. Before you market your business by running adds or paying a marketer, here are a few elements of branding you should have in place:

  • Determine the feel of your business (professional, classy, blue collar).

  • Have a logo.

  • Professional photography that encompasses the feel you’ve chosen for your business.

The J’adore Job- This job was a clothing line. A logo and photography for their inventory was needed to launch the brand. They wanted a classy and fun look for their brand. We had a full day of photographing our models in J’adore’s inventory.

The Madelyn Job- The Madelyn job was a restaurant in NYC. They needed graphic design for their logo which would be placed on their menus and vinyls for their windows. This was a great way to grab people’s attention off the street. I also took interior images for their website.

The Prodigy Job- This job was logo design and a portrait session for a management company. Prodigy Management wanted a strong, successful feel for their brand.